Telenor Myanmar/Facebook
Telenor Myanmar will add up to 4,000 branded public vehicles to its network of customer touch points nationwide, the Norwegian telco said.
These vehicles comprise a mix of taxis, trucks and ‘tuk-tuks’, and will all be equipped to sell mobile prepaid e-load vouchers to customers in mainly Yangon, Mandalay and Bago.
This adds to Telenor’s footprint of more than 50,000 points of sale nationwide.
“We are focused on serving the mass market in Myanmar, and to do this well our services should be accessible to as many customers, in as many locations as possible.
“Our fast-growing distribution network already comprises 114 distributors, serving more than 50,000 shops nationwide. This additional channel adds to this, in a way that complements the vibrant city life in Yangon, Mandalay and Bago,” said Petter Furberg, chief executive officer of Telenor.
The first phase of this rollout started in the first week of October with 300 taxis in Yangon.
The move also marks Telenor’s global initiative of ‘Customer First Day’ (CFD), when Telenor employees in all its 13 markets meet customers face-to-face for a variety of activities.