GoSwiff
Qatari mobile carrier Ooredoo said it has selected GoSwiff, a Singaporean mobile payments and marketing solutions provider, as its partner for the implementation of its international mPOS (mobile point of sale) platform.
The partnership will cover nine markets – Myanmar, Algeria, Indonesia, Iraq, Kuwait, Maldives, Oman, Qatar and Tunisia.
The deal includes recruiting merchants to the platform, from large corporates to micro-merchants.
According to the agreement, GoSwiff will provide an integrated multi-payment solution including mPOS, mobile money and airtime top-up for Ooredoo’s merchant clients.
The service will also include “Value Added Services”, including merchant reward programs, to attract a greater volume of transactions, and consumer loyalty tools.
As part of the agreement, Ooredoo Group is going to outsource its managed services for mPOS to GoSwiff, including merchant profiling, segmentation and engagement with different industry verticals.
“With its comprehensive range of services and international experience, GoSwiff is a strong partner to help Ooredoo build our mPOS platform. Combined with its global footprint and extensive capabilities in outsourcing the deployment, merchant acquisition and merchant on-boarding in emerging markets, we are confident that our partnership with GoSwiff will enable us to broaden our offer and engage even more effectively with our customers,” said Sheikh Saud Bin Nasser Al Thani, Group CEO, Ooredoo.
Stefano Diemmi, COO, GoSwiff, said, “Our focus will be on long term value creation, offering a seamless buying experience to customers, benefitting Ooredoo’s customers both online and at the point of sale.”
From: Myanmar Business Today